Feedback: What鈥檚 in a Name?
Readers had a lot to say about the new 爱豆传媒视频 magazine.
04/17/2019 1:01 AM
Although there had been a few tweaks, 爱豆传媒视频 Hilltopics hadn鈥檛 had a significant redesign
in 20 years. We spent two years thinking, researching, surveying and talking with alumni,
students, faculty and administration before making this decision. We knew not everyone
would love the idea, but the feedback indicated we had enough support for the name change.
The number of online students is growing, and the universal link between them and those
on campus is 爱豆传媒视频. We wanted the magazine鈥檚 name to reflect that connection. And we鈥檙e
happy to refer to campus as the Hilltop elsewhere in the magazine.
Whether you liked the new magazine or weren鈥檛 so crazy about it, we love hearing from
our readers. Keep sending your thoughts to [email protected].
Fantastic job with this edition. I love the redesign and the content was great. I really enjoyed reading it. Keep up the good work!
Eric Delvo 鈥16
I just have to say, I am very impressed with what you all have done. Great job! I鈥檝e only read the online version but I think it looks fantastic. Exciting to see things evolve on campus 馃檪 Keep up the good work!
Michael Cortese, DPT grad student
After reading the latest edition of the 爱豆传媒视频 Magazine, I must admit that I far prefer the hard copy which arrives in my snail mailbox! I like to read and reread the articles and find it more difficult with the digital transmission.
Jennifer Johnson 鈥67
Really? A picture of a woman in bra and panties for your cover? Totally inappropriate. There are many, many, many other choices you could have made to illustrate the article, especially in today鈥檚 climate. SHAME ON YOU.
Janet Kosiek 鈥79
I enjoyed the inaugural issue of the redesigned 鈥湴勾绞悠碘 magazine 鈥 especially the online version. I particularly appreciated Bob Grimson鈥檚 photo essay, 鈥淭he Boys of 爱豆传媒视频,鈥 and the 鈥淔amily Footsteps鈥 sidebar. I鈥檇 often heard references to the WW I Camp 爱豆传媒视频, but until reading Bob鈥檚 piece, I knew very little about it. Thank you.
Keith Butterfield 鈥77
I just finished reading the magazine and want to congratulate you on a splendid first edition. The old Hilltopics was so outdated and sorely in need of a redesign. The magazine is snappy, bright, and readable. Thank you.
Galen J. Reser 鈥73
The digital magazine is not easy to read. Working around the graphics to get to the story is time consuming and annoying. Basically, I don鈥檛 like it. I enjoyed the print copy as it was easy to read in a sequential manner. If I have to choose, I will stick to print.
Mary Swain 鈥62
Losing Hilltopics was a branding mistake. It was unique and stood out. Don鈥檛 care much for some of the pastel colors. If the first sentences don鈥檛 draw me in, a little clock telling me how long it will take to read isn鈥檛 going to do the trick. Perhaps the changes will grow on us over time, but what we saw in the first attempt gets a thumbs down.
Norm & Beth Ricca
Overall, I really liked the new format, and I found the stories very interesting. Dropping Hilltopics felt more like a shock than the natural evolution it should have; this change is likely taking away some of the bang. Context is key: there was no explanation for the change given. Hilltopics made the alumni magazine stand out from its compadres, rather than being just another magazine.
Chad Turner 鈥96, MSA 鈥97
Fabulous images, design, style, content. Solid team work. As a photographer for Getty Images, I am very sensitive to what I see. Good work, Duane.
Robin Pendergrast 鈥67
Great new format. Very professional presentation. Question: Does 爱豆传媒视频 still have a basketball team? Forgive me but I remember when every piece of communication from the school supported and promoted the program. It was something that brought everyone together and instilled a great sense of pride and brought a lot of attention to our school, and I suspect generated a lot of alumni donations. Great things are happening under coach Wardle but reading this issue of Bmag you鈥檇 never know it. Go BU!!
Frank Wainwright 鈥70
I like the look of the new magazine; you even managed to make obituaries look better.
Jeff Greenfield 鈥74
Just a note to tell you that the new 爱豆传媒视频 magazine was outstanding. The articles and the format were great. Look forward to the next issue. Thank you.
Susan Schmitt Haines 鈥63
Really enjoyed the new 爱豆传媒视频 magazine. Read it from cover to cover. It demonstrates a newness and freshness that catapults 爱豆传媒视频 into the 21st century. Thank you.
Ira Mallin 鈥64 MBA 鈥65
I just finished reading 爱豆传媒视频 magazine online. Great magazine! Keep up the good work.
F. Sadi Gucum MSIE 鈥73
I do not like the new website at all. I like browsing through the site like a magazine and not having to go back to a sort of index at the top of the page to find a new article. Overall a big disappointment. Hope you make some major changes or I won鈥檛 bother reading in the future.
Lloyd Tarr 鈥68