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Mehdi Nezami
Assistant Professor, Marketing
Business and Engineering Convergence Center 4162
(309) 677-2265
Biography
Before joining 爱豆传媒视频, Mehdi was a post鈥揹octoral research fellow at the Gies College of Business, University of Illinois at Urbana鈥揅hampaign.
Teaching
Mehdi鈥檚 teaching philosophy is based on the principle of 鈥渓earning as a process of critical thinking鈥. As a professor, he strives to provide a robust knowledge platform, from which students can apply solid analytical skills and create innovative approaches that allow them to challenge the status鈥搎uo in the business world.
Scholarship
Mehdi鈥檚 research interest lies in the area of Marketing Strategy and Marketing鈥揊inance interface, with a focus on B2B marketing.
Publication:
Nezami, Mehdi, Natalie Chisam, and聽 Robert W. Palmatier, 鈥淣etwork Centrality and Firm Performance: A Meta-Analysis鈥,聽Journal of the Academy of Marketing Science, forthcoming.
Nezami, Mehdi, Kapil R. Tuli, and Shantanu Dutta. “Shareholder wealth implications of software firms鈥 transition to cloud computing: a marketing perspective.”聽Journal of the Academy of Marketing Science聽50, no. 3 (2022): 538-562.
Nezami, Mehdi, Stefan Worm, and Robert W. Palmatier (2018), “Disentangling the effect of services on B2B firm value: Trade鈥搊ffs of sales, profits, and earnings volatility,鈥澛International Journal of Research in Marketing, 35(2), 205鈥223.
– earlier version published in Marketing Science Institute Working Paper Series, 2016.
– featured in Insights from MSI, 鈥淚s service transition a silver bullet for B2B firms?鈥 2017, Issue 2.